In a world of constant digital noise, there is a timeless gem that we often overlook: books. These pages, bound with ink and ideas, hold a universe of wisdom, inspiration, and new perspectives.

There are those books that stick with you, the ones that give you new ideas and fresh perspectives – books that actually shape the way you think. I’m not talking about Harry Potter or modern fiction, though they’re great. I’m talking about the business books, the non-fiction ones that creatives always seem to recommend. And for good reason. There are some books that really make you rethink how you approach your work, challenge old habits, and offer fresh ways to look at things.

Books are like mentors, offering up wisdom and insights that have stood the test of time. Whether it’s a practical guide on branding or something deeper about the creative process, the right book can spark new ideas, refine your skills, and help you see things in a whole new way.

Here are a few books I’ve read that have had a real impact on me.

“Steal Like an Artist”, “Show Your Work!” & “Keep Going”
by Austin Kleon

Austin Kleon calls himself “a writer who draws,” and he’s created a series that’s like a guide for creatives. His books “Steal Like an Artist”, “Show Your Work!”, and “Keep Going” are full of practical advice and fresh takes on the creative process.

In “Steal Like an Artist”, Kleon challenges the idea of “originality” and encourages you to embrace influences from others, letting your own voice come through in the mix. “Show Your Work!” is all about sharing your creative output (online), showing how important it is to be transparent and connect with others in today’s world. Then in “Keep Going”, he offers down-to-earth advice for sticking with your creativity, even when things get tough and you feel like you’re in a creative rut. Each book brings something unique, but together they make up a solid trilogy for anyone on a creative path.

“This is Marketing: You Can’t Be Seen Until You Learn to See”
by Seth Godin

In “This is Marketing”, Seth Godin, a master of modern marketing, flips the script on how we approach the field. Instead of focusing on traditional advertising methods or quick sales tactics, he emphasizes building real human connections. With years of experience and groundbreaking ideas, Godin shows that marketing is about more than just selling; it’s about creating meaningful change and making an impact.

This book is not about quick fixes or hacks. It’s about understanding the heart of marketing, which really means understanding people. Whether you’re a photographer or designer or just starting out, this book will will change the way you think about your work. It’ll leave you feeling inspired and ready to make a real impact.

“Make Time: How to Focus on What Matters Every Day”
by Jake Knapp and John Zeratsky

Trying to cram everything into a short week, balancing life as a brand designer, running my own photography business, working on a van conversion with my partner, and squeezing in as much travel as possible, means I’m always on the lookout for ways to make the most of my time.

“Make Time” by Jake Knapp and John Zeratsky is like a guide through the chaos of modern distractions. And yeah, I’m definitely guilty of scrolling through Instagram reels instead of editing photos. It happens. The book draws from the authors’ experience in design and tech to show you how to take back control of your time.

It’s all about shifting from the constant cycle of reacting to things (yep, including those endless cat videos) to being more intentional with your day. The book offers simple strategies like rethinking how you use your phone or setting up your space for better focus, stuff that actually works in a world full of distractions. If you’re feeling like there’s never enough time, “Make Time” is totally worth checking out. It’s practical, down-to-earth, and full of tips you can actually use.

“Deep Work”
by Cal Newport

“Deep Work” by Cal Newport is kinda similar to “Make Time” by Jake Knapp and John Zeratsky and a good read for anyone looking to maximize their productivity and creativity. Newport, known for his practical approach, explores the concept of deep work, the ability to focus without distraction on a demanding task. It’s full of useful insights if you’re looking to get more focused and get stuff done.

“Building a StoryBrand”
by Donald Miller

As a brand designer, I’ve learned how crucial it is to have a solid strategy behind every brand. Donald Miller’s book “Building a StoryBrand” explains this idea, showing how storytelling can help businesses stand out and connect with their audience. He explains how to position your brand as the guide in your customer’s journey, using clear messaging to build trust and deeper connections.

What really stood out to me is how the book ties storytelling to strategy. This is something I work on a lot in my daily business as a Designer (and also photographer). It’s all about uncovering what makes your brand unique. Whether you’re starting fresh or try to rebrand yourself as a creative entrepreneur, this book is full of practical advice to help you craft a narrative that really resonates with your clients.

“Tiny Habits”
by BJ Fogg

BJ Fogg’s “Tiny Habits” takes a really simple, refreshing approach to making changes that actually stick. Instead of pushing the idea that big transformations need massive effort, Fogg shows how small, easy habits can lead to big results over time. The book is packed with practical tips, whether you’re looking to improve your health, boost productivity, or just feel better overall. It’s all about starting small and building momentum in a way that feels doable, not overwhelming. It’s an inspiring read that leaves you feeling like real change is possible, one tiny step at a time.

“How to Win Friends and Influence People”
by Dale Carnegie

I’m not someone who finds it easy to talk to people. I’d say I’m more on the shy and introverted side. “How to Win Friends and Influence People” isn’t exactly my favorite book, but the core message does make you stop and think. Dale Carnegie shares practical advice about understanding others and building connections, using a lot of anecdotes and examples (too many in my opinion). Honestly, I found the book a bit long and repetitive at times, but there’s something in its message that sticks with you. It pushes you to reflect on how you treat people and how small changes can make a big difference in your relationships.